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Are you interested in learning how to conceptualize and execute original designs for men's and women's clothing and accessories? If so, consider American InterContinental University's Bachelor of Fine Arts in Fashion Marketing and Design with a specialization in Fashion Design program. Read on to learn more about this fashion marketing and design major.
The campus-based Bachelor of Fine Arts in Fashion Marketing and Design with a specialization in Fashion Design program is intended to provide you with hands-on skills in design sketching, computer-aided drafting, pattern cutting, and draping. You'll also be able to study historically relevant fashion styles as well as contemporary industry trends. Courses are designed to cover relevant business topics, including market research, consumer behavior, customer profiling, trend forecasting, and business planning. Students will also have the chance to study media relations and event planning strategies. Prior to program completion, students will have had the chance to plan, construct, and style various original outfits, which could be included in American InterContinental University's Graduation Fashion Show.
You may have experience working as a fashion design assistant or retail salesperson. Good artistic skills and a passion for fashion should prove helpful. Applicants to American InterContinental University's program should have already earned a high school diploma or equivalent; some programs may have additional requirements.
The Bachelor of Fine Arts in Fashion Marketing and Design with a specialization in Fashion Design program is designed to incorporate training in Adobe computer-aided drafting software as well as Lectra and / or Gerber design software. This series requires the completion of 198 credit hours, including 67.5 general education and elective credits, 58.5 core credits, and 72 specialization credits.
Some courses you may take include:
Fashion Marketing and Design Course Requirements
|Course Code||Course Name|
|FASH 201||Design Process|
|FASH 202||Drawing and Design Principles|
|FASH 206||Marketing for Fashion|
|FASH 209||Fashion Cycle|
|FASH 212||Historical and Contextual Studies|
|FASH 227||Sewing Techniques|
|FASH 300||Creative Drape|
|FASH 303||Womenswear I|
|FASH 311||3 D Form III|
|FASH 337 |
| Textiles I |
|FASH 340||Computer Applications for Fashion|
|FASH 350||Fashion Portfolio II|
|FASH 403||Final Fashion Portfolio|
Fashion Design Course Requirements
|Course Code||Course Name|
|FASH 205||3D Form I|
|FASH 207||3D Form lI|
|FASH 214||Targeting Customers|
|FASH 221||Fashion Portfolio l|
|FASH 301||Fashion Trends|
|FASH 305||Womenswear II|
|FASH 309||Styling Fashion|
|FASH 315||Fashion Accessories|
|FASH 355||Fashion Event Management|
|FASH 401||Collection Project|
|FASH 405||Fashion Menswear|
|FASH 412||CAD for Fashion ll|
|FASH 410||Fashion Collection I|
|FASH 420||Fashion Collection II|
|FASH 430||Fashion Collection III|
|FASH 440 |
| Fashion Business |
The Bachelor of Fine Arts in Fashion Marketing and Design with a specialization in Fashion Design program is designed to develop your market research, project management, creative problem solving, and time management skills. Upon completion of this series, you could be able to seek freelance or in-house opportunities with industry manufacturers, retail clothing stores, apparel wholesalers, or fashion publications. After graduation, you could be able to use the fashion portfolio you've developed to demonstrate your skills to potential employers.
Positions you could be able to pursue include:
After earning this American InterContinental University degree, you may decide you'd like to continue your training. This could lead you to pursue a related master's degree, which could strengthen existing knowledge of the fashion industry. Such a program could also develop your business savvy and leadership abilities.
Relevant advanced degrees include:
American InterContinental University does not guarantee salary or employment.